Steam releases · July 2022

Who takes the attention in this window · releases grouped by the observed scale of their publisher

Jul 20221 Jul – 31 Jul 2022938 releases

Jun 2022 Now Aug 2022

July 2022 at a glance

In July 2022 (1 – 31 Jul 2022), 938 games released on Steam, and 109 of them shipped with a playable demo. The most anticipated is Stray (381,733 followers). Compared with the same window a year earlier (838 releases), it is 12 % busier. Data as of 2026-10-28.

window at a glance
Releases	938
With a playable demo	109
Median followers, top 20 by demand	17,903
Free to play, of 918 with a known price	19 %
Same window a year earlier	838 (+12 %)

Mosaic ListPublishers

classreleasespeak playersmedianp90kept at 5w

Majorpublisher median 5,000+ reviews

——too few

Largepublisher median 1,000–5,000

——too few

Midpublisher median 200–1,000

10%

——too few

Smallpublisher median 50–200

——too few

Micropublisher median under 50

169

18%

——too few

Self-publishedno external publisher

696

59%

——too few

Class is the observed scale of a publisher’s portfolio: the median review count of what they released over the last 36 months. Budgets are invisible to us, so these are not the industry’s AAA and AA labels.Peak players is the highest concurrent count since release. “Kept at 5w” compares the fifth week against the first-week peak, counting only releases with at least 20 concurrent players.Concurrent players are observed from 2026-07-19 onward. Releases before that date have no player columns, and that is a gap in our watching, not a zero.

inside July 2022

weeks

Game	Release	Followers
Stray	2022-07-19	381,733
House Party	2022-07-15	134,654
PowerWash Simulator	2022-07-14	89,206
Clanfolk	2022-07-14	53,200
Sapiens	2022-07-26	41,361
Book of Yog Idle RPG	2022-07-29	25,997
Rune Factory 5	2022-07-13	25,381
Battle Teams 2	2022-07-20	25,165
Dungeon Munchies	2022-07-27	23,611
MADiSON	2022-07-07	20,546