Steam releases · Week 28, 2017

Who takes the attention in this window — releases grouped by the observed scale of their publisher

WEEK 28 ’17Jul 10 – Jul 16, 2017130 releasesMTWTFSS

week 28 of 2017 at a glance

In week 28 of 2017 (Jul 10 – 16, 2017), 130 games released on Steam, and 12 of them shipped with a playable demo. The most anticipated is Ultimate General: Civil War (63,927 followers). Compared with the same window a year earlier (81 releases), it is 60 % busier. Data as of 2026-09-13.

window at a glance
Releases scheduled	130
With a playable demo	12
Median followers, top 20 by demand	1,971
Free to play, of 122 with a known price	10 %
Same window a year earlier	81 (+60 %)
Data as of	2026-09-13

most anticipated, top 10 by demand
Game	Release	Followers
Ultimate General: Civil War	2017-07-14	63,927
Rento Fortune: Online Dice Board Game (大富翁)	2017-07-14	15,096
Rusted Warfare - RTS	2017-07-14	14,295
Black The Fall	2017-07-11	8,462
Serial Cleaner	2017-07-14	6,808
Star Trek Timelines	2017-07-12	6,759
Loading Screen Simulator	2017-07-13	3,892
Masked Forces: Zombie Survival	2017-07-14	2,348
Soulslayer～灭魂·误佳期～	2017-07-13	2,303
Brigand: Oaxaca	2017-07-11	2,288

Popular Upcoming, wishlist rank and demand score are defined in Help.

Mosaic ListPublishers

classreleasespeak playersmedianp90kept at 5w

Largepublisher median 1,000–5,000

——too few

Midpublisher median 200–1,000

38%

——too few

Smallpublisher median 50–200

——too few

Micropublisher median under 50

——too few

Self-publishedno external publisher

60%

——too few

Class is the observed scale of a publisher’s portfolio: the median review count of what they released over the last 36 months. Budgets are invisible to us, so these are not the industry’s AAA and AA labels.Peak players is the highest concurrent count since release. “Kept at 5w” compares the fifth week against the first-week peak, counting only releases with at least 20 concurrent players.Concurrent players are observed from 2026-07-19 onward. Releases before that date have no player columns, and that is a gap in our watching, not a zero.